Creative Direction: MYRNA ROSALES
Web Design & UX: MYRNA ROSALES, ELIZA MORENO & CRAIG FOWLER
Graphics & Photo Selection: MYRNA ROSALES
Copy Writing: ELIZA MORENO
Web Development: CRAIG FOWLER & JOE LUK
Overview:
The UCLA Latino Policy & Politics Initiative is standing as an agent of change in several social issue areas, positioning them as catalyzers for reform. The idea was to reframe equity – rethink its purpose, involve new voices, and shine a light on the people, Latinxs, and other communities most affected by its legacy. The notion of transforming the nation as an equitable space for all drove the brand identity and informed the site's entire digital experience.
This site was designed to serve as a resource guide and be accessible to all users. We use the Siteimprove tool for scanning a website for accessibility. The site was also tested, and full accessibility was reviewed with live testers who are native assistive technology users.
Project Date: 2020